Privacy Policy
|
| Berlian Optical Sdn Bhd (“we,” “us,” or “our”) is committed to safeguarding your privacy and ensuring that your personal data is protected. This Privacy Policy outlines how we collect, use, disclose, and manage your personal data in compliance with the Personal Data Protection Act 2010 (PDPA) of Malaysia. By using our eCommerce website, you agree to the practices described in this Privacy Policy. |
| |
| |
Scope of the Privacy Policy
|
|
|
| This Privacy Policy applies to all personal data collected by Berlian Optical Sdn Bhd through the use of our eCommerce website, mobile applications, and any other online services we provide. It also applies to any offline interactions you may have with us that involve the collection of personal data. |
|
| |
| |
Types of Personal Data Collected
|
|
|
| We may collect the following categories of personal data from you: |
 |
| Personal Identification Information |
- Full Name
- Date of Birth
- Identity Card (IC) Number or Passport Number
|
| |
| Contact Information |
- Address (billing and shipping)
- Email Address
- Telephone and Mobile Number
|
| |
| Account Information |
- Username and Password
- Transaction History
- Order Preferences
|
| |
| Payment Information |
- Credit/Debit Card Details
- Bank Account Information
- E-wallet Information
|
| |
| Browsing and Device Information |
- IP Address
- Browser Type
- Device Information
- Website Usage Data (cookies, web analytics, etc.)
|
| |
| Health Data |
| If you order prescription eyewear or contact lenses, we may collect information related to your eye health, such as your prescription details. |
|
| |
| |
How We Collect Your Personal Data
|
|
|
| We collect personal data from you through various means, including but not limited to: |
|
| Direct Collection |
- When you register for an account
- When you place an order
- When you subscribe to our newsletter or marketing materials
- When you contact our customer service team
|
| |
| Automated Collection |
- Cookies and web beacons to track your browsing activities on our website
- Analytics services such as Google Analytics to understand usage patterns
|
| |
| Third-Party Collection |
- Payment gateways and service providers may share your personal data with us when processing transactions.
- Social media platforms (if you log in via social media accounts)
|
|
| |
| |
Purposes of Processing Personal Data
|
|
|
| We collect, use, and process your personal data for the following purposes: |
|
| Provision of Services |
- To process and deliver your orders
- To manage your account and order history
- To communicate with you regarding your purchases, shipping, and returns
|
| |
| Customer Support |
- To respond to your inquiries and provide technical or product-related assistance
- To process returns, refunds, and exchanges
|
| |
| Marketing and Promotional Activities |
- To send newsletters, promotions, and marketing offers (with your explicit consent)
- To notify you about new products or special offers
- To perform analytics and research to improve our marketing strategies
|
| |
| Legal Compliance |
- To comply with legal obligations under Malaysian law, including tax and financial reporting requirements
- To maintain records of transactions for audit and dispute resolution purposes
|
| |
| Security and Fraud Prevention |
- To detect, investigate, and prevent fraudulent activities, security breaches, or illegal activities
- To safeguard the integrity of our website and services
|
| |
| Personalized Experience |
- To offer personalized product recommendations based on your past purchases and browsing history
- To improve the content and functionality of our website based on user preferences
|
|
| |
| Obtaining Consent |
| By providing your personal data to us, you consent to its collection, use, and disclosure as described in this Privacy Policy. In certain cases, such as marketing emails, we will explicitly seek your consent before processing your data. |
| |
| Withdrawing Consent |
| You have the right to withdraw your consent for us to process your personal data at any time. You can opt-out of marketing communications by using the “unsubscribe” link in our emails or by contacting us directly. |
| |
| Cookies Consent |
| You can manage your cookie preferences through your browser settings. However, disabling cookies may affect the functionality of our website. |
|
| |
| |
Disclosure of Personal Data
|
|
|
| We may disclose your personal data to third parties in the following circumstances: |
|
| Service Providers |
| We may share your personal data with third-party vendors and service providers that assist us in: |
- Payment processing (e.g., credit card processors, e-wallet services)
- Shipping and delivery (e.g., courier services)
- Website hosting and maintenance
- Analytics and marketing services
|
| |
| Legal Obligations |
| We may disclose your personal data when required by law, such as in response to a court order, legal process, or governmental request, or to comply with Malaysian regulations. |
| |
| Business Transfers |
| If Berlian Optical Sdn Bhd undergoes a business transition, such as a merger, acquisition, or sale of assets, your personal data may be transferred to the new entity as part of the transaction. |
| |
| Fraud and Risk Management |
| We may share information with law enforcement or fraud prevention agencies to detect and prevent criminal activities, fraud, or security breaches. |
|
| |
| |
Protection of Personal Data
|
|
|
| We are committed to protecting your personal data by implementing appropriate security measures. We employ industry-standard technologies, including: |
|
| Encryption |
| Sensitive information, such as payment details, is encrypted during transmission using Secure Socket Layer (SSL) technology. |
| |
| Access Control |
| Access to personal data is restricted to authorized employees and service providers who need the information to perform their duties. |
| |
| Data Retention |
| We will retain your personal data for as long as necessary to fulfil the purposes for which it was collected, or as required by Malaysian law. Once the retention period expires, we will securely delete or anonymize your data. |
|
| |
| |
Your Rights Under Malaysian Law
|
|
|
| As a data subject under the PDPA, you have the following rights: |
|
| Right to Access |
| You have the right to request access to the personal data we hold about you. You may be required to submit proof of identity for security purposes. |
| |
| Right to Rectification |
| If your personal data is inaccurate or incomplete, you have the right to request corrections. |
| |
| Right to Erasure |
| You may request the deletion of your personal data in certain circumstances, such as when it is no longer necessary for the purposes for which it was collected. |
| |
| Right to Restrict Processing |
| You may request that we limit the processing of your personal data under certain conditions, such as when you dispute its accuracy. |
| |
| Right to Data Portability |
| You may request a copy of your personal data in a structured, commonly used, and machinereadable format. |
| |
| Right to Object |
| You have the right to object to the processing of your personal data for direct marketing purposes. |
|
| To exercise any of these rights, please contact us using the information provided below. |
|
| |
| Our website may contain links to third-party websites. This Privacy Policy applies only to our website, and we are not responsible for the privacy practices of other websites. We encourage you to review the privacy policies of any third-party websites you visit. |
|
| |
| Our website is not intended for individuals under the age of 18, and we do not knowingly collect personal data from children. If we discover that we have collected personal data from a minor without parental consent, we will take steps to delete such data promptly. |
|
| |
| |
Changes to the Privacy Policy
|
|
|
| We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated “Effective Date.” Your continued use of our website following the posting of any changes indicates your acceptance of those changes. |
|
| |
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us at:
Berlian Optical Sdn Bhd
Address: G02, KSL City. Jalan Seladang. Taman Abad. 80250 Johor Bahru. Johor. Malaysia.
Phone: +60167715270
Email: berlianoptical@gmail.com |
|
| |
|
|
| |
| By using this website, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal data as described herein. |
|